FASHION · Woman
In 1984, during the Los Angeles Olympic Games, Vuarnet was one of the official sponsors that weathermen on different American radio stations coined the phrase “It’s a Vuarnet day today” to evoke a day full of sun and promise.
They have kept this motto to make it the common thread of the voyages of explorers, photographers and sportsmen. They share with this passion for adventure in full light, a passion that is embodied through travel, movement, quest for freedom and authenticity.
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