Desigual is a Spanish clothing company based in Barcelona that is characterised by vividly-coloured print designs incorporating graffiti. Desigual sells clothes and accessories for men, women and children.
The story goes that Thomas Meyer, the brand’s founder, while living the hippy era in Ibiza, tore up some old jeans and sewed the pieces together to make a jacket. It became a smash hit and he looked for a brand name to identify it. Desigual was born.